Watched a guy at FedEx Office in Tampa fix my washed out banner with one setting
I spent 2 hours messing with color profiles on my banner file and it still came out gray and dull. The guy behind the counter took one look at my PDF and said "you exported this at 72 dpi." He re-exported it at 150 and the reds popped instantly. I had no idea image resolution could crush color like that, I always thought it was an ink or profile thing. Anyone else learn this the hard way or is it just me?