Rant: dropped $2,400 on a fancy CRM that our 3 person shop never even opened
So 8 months ago I got sold hard on this all in one CRM and pipeline tool for our little marketing shop here in Boise. The demo was slick, the sales guy promised it would cut our follow up time in half, and I put the whole team through 6 hours of training. Here's the thing though, some agency owners swear these tools are the whole reason they scaled past 7 figures, and other people I talk to say a plain spreadsheet and a shared inbox beat every paid tool they tried. We're out $2,400 for the year and I think we logged into it maybe 4 times. So which side is right here, is it just me not using it right or is this whole category overpriced for small shops?