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At the last fashion week stream, deadstock fabric was everywhere.
It cuts waste, but is it just a trend or here to stay?
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sandra_murray131mo ago
After the Milan shows, I figured deadstock was a flash in the pan. But @wendysmith is right, it's becoming standard practice.
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green.mason1mo ago
Yeah, I used to think it was just a passing trend too. Seeing it become standard practice at fashion week really changed my mind. It shows the industry is actually committing to it, not just talking. That shift from a one-off thing to normal procedure is a big deal. What made you first think it was just a flash in the pan?
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wendysmith1mo ago
Seeing deadstock fabric all over fashion week made me rethink. I thought it was a passing thing, but it looks like it's sticking around.
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