A client meeting at a coffee shop taught me to use a simple checklist before every pitch
I was sitting at a Starbucks in downtown Austin last month, going over a campaign proposal with a potential client. We had everything ready - timeline, budget, creative samples - but halfway through I realized I forgot to bring the signed NDA from our initial call. The client got a bit hesitant, and it almost killed the deal. Now I have a laminated checklist I run through 30 minutes before any meeting. It covers things like contracts, attendance confirmation, and even making sure my laptop is charged. Anyone else use a pre-meeting checklist to avoid embarrassing slip-ups?